Toast to 2025 with a Glass of Louisville Pure Tap®!

Drink Locally, Drink Responsibly

If the bubbly or bourbon are flowing during your holiday celebrations, remember to keep bourbon’s best friend close by. We suggest two glasses of Louisville Pure Tap® per cocktail and/or alcoholic beverage to celebrate safely.

Drink like a local iconWhile Louisville is home to legendary distilleries and growing craft breweries, their products should be enjoyed responsibly. Because alcohol is a diuretic, it increases urine production in your body. The more you use the restroom, the more water your body loses. Replacing that water regularly is important to your body’s health, but it’s even more essential when consuming alcohol. So, Drink Like a Local fresh from the faucet and stay hydrated with Pure Tap.

With a few simple additions, you can also transform your water into a festive drink of choice.

Pure Tap raspberry and lemon drink


Try these combinations for a non-alcoholic party favorite!

  • Cranberry, fresh rosemary, & orange peel
  • Blood orange & pomegranate
  • Raspberry, cranberry, & mint

Simply add the ingredients to a pitcher of Pure Tap. Slice any fruits but leave herbs and berries whole. Refrigerate for at least two hours (up to overnight) to allow flavors to infuse into the water. If fruit/herbs appear wilted, drain the infused water into a new container and garnish with fresh ingredients.

Pure Tap Pro-tip: While you may not feel thirsty in cooler temperatures, don’t mistake that for being properly hydrated.